Summary: Decades ago, Volvo's famous safety features were the least appealing part of their cars, at least from an aesthetic standpoint. Now designers work with engineers from the beginning of the development process to make sure that Volvo remains competitive on all fronts. In this program Volvo representatives address the issue of combining safety features with good design while maintaining brand...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2011
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Summary: By working closely with potential customers as well as suppliers, manufacturers, and distributors, designers can optimize the products they create while keeping tooling and assembly costs down. In this program designers from Britain's Kinneir Dufort employ market research and model-making technology to redesign a peak flow meter, used by people with asthma to measure lung function. To keep up...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2011